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FORESIGHT
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FALSE
RUMOR
INERTIA
HOARD!
NQ
VICTORY!
Fired
with
unquenchable
faith
in
Canada's
destiny,
the
constructive
elements
of
Canadian
business
life
are
slowly
but
surely
gaining
victory
over
the
forces
of
Indecision,
Inertia,
Inefficiency,
Delay,
False
Rumor,
Foolish
and
Fear.
With
taut
muscles
and
tightened
belts
Courage
Manaae-
-
"A.
Foresight,
Jood
Advertising,
v....F.-
.
,
.ment,
Honest
Values,
Wise
Spending
and
Faith
have
taken
an
unyielding
grip
on
the
tug-of-war
rope.
the
contest.
This
b
summoned
to
Every
ounce
of
energy
is
a
struggle
in
which
no
Canadian
is
neutral.
"5L.-.
,
It-affects
the
welfare
of
everyone.
Which
side
are
YOU
on?
it
l3UWss.MIL
hogetner
iui
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.
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..
The
dally
newspapers
of
Canada
believe
in
the
future
of
this
country.
.
No
substitute
has
yet
been
devised
to
take
the
place'
of
good
newspaper
advertising.
.
.
.
,
..
tiw.v
Wk
the
sales
saies
tu
effectiveness
that
the
dally
Experiments
may
be
made
in
devious
i
channels,
i
i
i
but
they
lack
ti
c
j4
newspaper
always
has
delivered,
and
Is
delivering
to
advertisers
to-day.
Canadian
Dally
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