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BRITISH
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f
hone
33
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the
New
Year
Right!
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Coal
and
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dollar
in
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district
Your
dealer
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you
HOTTER
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ji
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ra
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rm
im
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namij
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Every.
Afternoon,
Except
Sunday,
by
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H,
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Columbia,
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Advertising
and
Circulation
Telephone
98
News.
Department
Telephone
86
Member
e!
Audit
Bureau
of
Circulations
-
Thursday.
Dee.
Zl.
1934
POLITICAL
PURGINGS
"Sooner
or
later
there
is
going
to
be
a
grand
political
purging,
a
painful
sorting
out
of
the
lefts
and
rights,
a
real
reparation
of
the
radicals
from
the
conservatives,
whatever
names
they
may
go
under
now,"
states
Bruce
Hutchison
in
a
Christmas
letter
from
Victoria
to
the
Vancouver
Province.
He
says
that
with
the
present
momentum
of
politics
which
grows
both
at
Victoria
and
Ottawa
every
day
"this
disagreeable
but
essential
process
can
not
be
long
delayed."
He,
prophesies
that
the
Christmas-lights
next
year
will
illuminate
an
entirely
new
political
scene
j
Mr.
Hutchison
reviews
the
Victoria
and
Ottawa
political
situation
where,
he
says,
Premier'
Bennett
is
ready
to
provide
for
the
control
of
business
but
Mackenzie
King
is
said
to
be
ready
to
provide
the
purchasing
power.
At
Victoria,
according
to
Mr.
Hutchison,
the
government
is
made
up
of
comparatively
Conservative
and
radical
elements,
one
striving
to
carry
on
and
solve
the
pro
Thursday,
December
27
iv
One
of
Canada's
Oldest
and
Largest
Advertising
Agencies
Enlarges
Organization
ppiHBpHB
IHIRlHI
HRP"9RB
vi
jllji
'
B
vFsssssssssssssssssssssssssl
bssssssssssssssssssbstbsssssssssssssssssssh
ssssssssu
bssssssssssssssssss
bsssssssssssssssssk
still
outstanding.
J.
.
McConnzll
SPORT
CHAT
Toronto
Maple
Leafs
last
Satur
the
Chicago
Black
Hawks
on
this
occasion.
Both
teams
had
put
up
a
great
struggle
and,
one
minute
and
49
seconds
before
the
end
of
the
third
and
last
period,
"Busher"
Jackson,
after
a
Maple
Leaf
power
play,
raced
In
to
score
the
one
and
only
goal
of
the
game.
Again
It
was
a
tough
game
for
the
losers
to
drop,
the
Black
Hawks
having
had
Just
as
many
scoring
chances
as
the
Leafs.
A
capacity
jtiuwu
ui
n,uu
pacKCQ
vne
jviapie
;flf
Oardens,
Toronto
boys
and
girls
having
been
admitted
free
as
a
treat
by
the
management.
j
Montreal
Canadlens
struck
their
i
stride
at
the
week-end
by
winning
,both
Saturday
and
Sunday
over
the
;St.
Louis
Eagles
and
Chicago
Black
'Hawks
respectively
to
move
into
third
place
ahead
of
the
New
York
Americans
who
were
defeated
by
i
tne
Detroit
Red
Wings
Sunday
night.
Tonight's
train,
due
from
the
East
at
10:15,
was
reported
thl
morning
to
"be
on
time.
James
McC
Baxtcs
'SPORT'
Grotto
Is
Still
Leading
Legion
George
Cripps
Defeated
Bert
Mor-32
in
Fifth
Game
of
Billiard
League
Fixture
In
the
fifth
game
from
last
,."'
V"".-'
rCJriZ
."l
Thursday
evening's
Billiard
League
"
J
"
f""
Jl
..
.
.
.
..
.
.
Tp-
Terrace
He
wju
be
awav
over
Nov
fixture
between
uanacuan
legion
;
year
s
vincial
problems
in
the
old
wav
and
the
others
insisting
Grotto,
George
cripps
won
for
that
there
must
bd
a
new
system
of
financing.
The
lat-
f
LeglnJ"'!t,h
a
i
2f?
?
ter
group
he
evidently
thinks
includes
the
Premier.
TthfaZ
situation
does
not
mean
that
the
about
to
i
government
is
to
1132
with
one
game
of
Alex
Har-1
mean,
uu
uut
iimv
jl
js
a
uuverninunL
ui
compromise,
asivey,
wgion,
vs.
can
Batt.
orouo.
are
post
governments
and
Mr.
Hutchison
wonders
what
will
be
the
outcome.
.
tougle
this
review
of
Mr.
Hutchison
s
with
the
reports
fff
the
proceedings
of
the
National
Liberal
Federation
rer
cently
at
Ottawa
where
the
radical
trend
of
the
west
made
-
.t
i..,"i'tinr
it
ji:
n
...
.
a
in
uiuuiHi
jinwreision
on
ine
policies
01
ine
party
ana
where
the
voUmr
men
of
the
nartv
forced
their
vi'pwr
nm
the
older
party
politicians
and
won
what
may
be
consid-!
ered
a
great
victory
in
matters
of
policy,
There
was
a
dis-
KTy
day
,n'Bni
night
won
'on
another
,
,
of
1
their
,e,r
tinct
forward
movement,
it
is
said,
and
some
even
go
dgZX
League
victories
at
tne
expense
xar
as
10
declare
mat
tne
leader
01
tne
party
who
is
looked
upon
as
Canada's
next
Premier,
will
favor
a
policy
somewhat
in
line
with
that
advocated
by
Premier
.Pattullo.
If
he
does
this
he
is
likely
to
Ipse
some
adherents
and
supporters
but
he
will
also
make
corresponding
gains
of
support
from
men
of
the
calibre
6f
Hon.
H.
H.
Stephens
who
are
not
conservative
although
they
have
been
members
of
the
Conservative
party.
HUSH
SWEKISTAivE
TO
HE
BANNED
TIS
STATED
IN
DUBLIN
DUBLIN,
Dec.
27:
It
U
reported
here
that
the
Irish
HosDltal
swren.
,
Morgan
Eastman
McConnell,
Baxter
&
Eastman
Limited
to
succeed
McConnefl
8C
Fergusson
Limited,
known
as
business
leader
in
Canada
for
over
thirty
years.
The.
now
firmly
established
improretnent
and
confidence
in
the
outlook
of
the
Dominion
over
the
"long
pull"
is
recognized
today
by
the
announcement
of
McConnell
&
Fergussoo
Limited,
one
of
Canada's
oldest
and
leading
advertising
agencies,
of
the
enlargement
of
their
organization
under
the
name
of
McConnell,
Baxter
&
Eastman
Limited.
J.
E.
McConnell,
President
of
the
firm
is
well-known
in
Canadian
business
and
financial
circles.
He
is
nominated
for
election
as
a
Director
of
Tr
Bank
of
Canada,
is
Vice-President
of
Canada.
Gypsum,
Lime
&
Alabastine
(Canada)
Limited
and
a
Director
of
Canada
Trust
Company,
the
Northern
Life,
Brantford
Roofing
and
other
businesses.
The
firm
is
looked
upon
as
a
leader,
their
monthly
chart
of
Business
Conditions
appearing
regularly
in
the
press
across
Canada.
'
The
new
set-up
includes
the
name
of
two
writ-known
Canadian
advertising
men.
Major
"Jim"
Baxter
a
member
of
the'
firm
for
the
past
ten
years
and
senior
vice-president
is
immediate
past
-president
of
the
Empire
Club
of
Canada
and
a
prominent
and
popular
figure
in
business
and
national
affairs.
A
former
rewspaperrean,
Major
Baxter,
became
Advertising
Manaerr
of
Ford
Motor
Co.
of
Canada
after
four
years
service
overseas,
joining
McConnell
&
Fergusson
as
Manager
of
their
Toronto
Office.
He
now
goes
to
Montreal
to
take
over
the
management
of
McConnell,
Baxter
and
Eastman
at
that
city,
L.
J.
Benison,
formerly
Vice-President
and
Manager
at
Montreal,
having
resigned.
Morgan
Eastman
succeeds
Major
Baxter
as
Vice-President
in
charge
of
Toronto
Omce.
Before
joining
McConnell
&
Fergusson
come
years
ago,
Mr.
Eastman
mas
head
of
his
own
agency
in
Vancouver,
and
is
well-known
in
Western
Canada.
As
a
Kotarian
he
served
as
Governor
of
Rotary
International
for
the
Pacific
North?
west.
As
organizer
of
Tourist
Publicity
and
sales'
and
advertising
director
for
a
consolidated
group
of
tumticr
miHs
on
the
Pacific
Coast,
he
is
known
as
a
lwi(ieM
organizer
of
exceptional
ability-.
Morgan
KaMiMM
has
rarmffy
forged
ahead
in
the
East
as
Chairman
of
the
lWn
and
Merchandising
Board
of
the
Company.
I
le
Km
juat
returned
from
a
business
trip
which
took
him
frasa
Halifax
to
Vancouver
where
he
addressed
Ummmm
meetings
and
met
leading
executives.
Mr.
Eastman
is
recormmf
as
a
foremost
authority
on
advertisiag
ami
merchawtewng.
He
becomes
a
Vire-FYwiilent
of
ihe
rx-w
organ
iaat
ion.
These
two
executives,
with
Mr.
McConnell.
form
the
Pkn
and
Merchandising
Board
of
the
agency.
Beta
Major
Baxter
and
Mr.
Eastman
as
vire-presklentt
of
the
agency
will
be
actively
engaged
in
the-
interests
of
their
clients
in
both
Montreal
and
Toronto.
"The
constantly
changing
trend
in
merchandising
necessitate
providing
business
with
the
very
best
hi
advertising
ability
awl
service,"
stated
Mr.
McConnell
in
making
the
announcement
today.
"Not
only
are
we
aggressively
meeting
the
challenge
of
highly
competitive
business
changes,
but
we
have
already
made
provision
for
the
continued
expansion
of
Empire
Trade
by
the
establishment
of
an
office
in
London.
England,
in
charge
of
Major
VY.
D.
MofTatt.
who
is
to
be
elected
a
tirector
of
the
Company.
e
look
forward
with
con
&dnre
to
the
steady
improvement
in
conditions
throughout
the
Dominion.
The
daily
and
monthly
reports
from
our
offices
at
Vancouver.
Winnipeg,
London,
Montreal
and
Toronto
have
for
some
time
past
reflected
the
improved
purchasing
power
of
Canadians
in
all
parti
of
the
Dominion.
Advertisers
we
serve
plan
courageously
for
the
future.
I
believe
1935
and
ensuing
years
wifl
jostify
their
faith
and
that
we
can
anticipate
neatly
increased
expendri
ures
in
newspaper
and
ot
her
forms
of
advertising.
"
Hockey
Scores
Tuesday
Night
Toronto
8,
Canadians
2.
Montreal
5.
Boston
3.
Chicago
2
Detroit
1
New
York.
Rangers
3.
New
York
Americans
1
Hockey
Standings
Toronto
Maroons
stake
lottery
may
be
banned
after
CanaJien
the
1935
Derby
In
June.
Americans
I
iSt.
LouU
Chicago
Boston
Detroit
Rangers
International
Division
W.
D.
L
F
14
8
5
5
3
A.
P.
2
M
32
29
6
40
30
17
7
29
3
13
ft
30
41
12!
13
23
51
8
American
Divhlon
10
1
5
35
25
21
9
0
7
41
3
18
7
2
8
0
0
lfi
oz.
$1.75
25
z.
$2.65
a
f
-J
"inwt.
ija
i
jrt
vn
ir
kr
sUmiiiiiiKitswsiim
t
"
?
t
?.jsiiitiiiiiiiiiiiiiiiiiiiiiiiM
BllllflsSBlllllSlllllllflBBllVBSlrSlCfilVBW&IBlSS
HIRAM
WALKER
bONb
limiiuj
BOWLING
STANDING
Junior
Elks
.
C.
N.
R
Lambie
it
Stone
P.
Burns
Ltd.
.
.
Twtrlers
Old
Empress
Moose
Senior
Elks
Waterfront
Rats
Pioneer
Laundry
49
34
18
Watts
Grocery
10
41
57
10
'Canadian
Legion
Holiday
-
Week
Prices
At
the
B.C.
CLOTHIERS
LTD.
STILL
THE
SHOPPING
CENTRE
For
Mens,
Ladies'
and
Boys'
Apparel
Silk
Ties--
Fine
pattern
OCn
Black
Rubber
Coats
Off
ft
f?
now
Aols
noW
$DUO
Hand
Made
Silk
In
plain
and
striped
OQ0
Men's
Assorted
Overcoats
P-flOCA
pattern,
reg.
75c.
now
.
.
Ovl'
now
J1aDU
.
y
Men
Dress
Sox
Fine
patterns
OQ
Blue
Melton
Overcoats
04
0Ar-
now
Aoy
now
All
Wool
Men's
Dress
Sox-
Men
s
Fine
Dress
Suits
'
Q1trf
nw
$14.50
to
tlbsOU
Heavy
Silk
White
Scarfs-Reg.
$1.75
QCn
Boys'
Long
Pants-
"
04
OP
nw
tl4D
per
pair
MDressaloves-Lined
$1.25
Boys'
Blue
Lumbcriacks-A
wool
jj
gg
Broadcloth
Shirts-In
whiU.
cream
C
ftft
Boys'
All
Wool
Tweeds-Reg.
$3
00?
Ol
nn
and
grey,
now
:
?X,JJ
now
Stanfield's
Combinations-
Boys'
Towers
Slicker
Coats-
CO
Of?
VMVy
OD
noy.'
Oreb
Boots-Solid
leather
fijo
7Q
Oold
Fleece
Underwear-ln
all
sizes,
buy
now!
249
to
Mens
Fawrt
Trench
Coats-
c;
W.VV
Qn
Men's
Felt
and
Leather
Slippers-
C
ftff
Reg
$70,
how
Uom
l25
to
Jl,y5
Phone:
Mack
321
Next
Door
to
Frizzed
Market
UTAIUtHtO
MM
this
advertisement
Is
not
puollxtiitl
or
dlspUyed
oy
the
Llquot
Control
Board
or
by
the
Government
ot
British
Columbia.
The
Ieg(ie
standing
to
date
Is
as
follows:
I
II
O.
PtA.
At.
S
2
2374
1187
3
369
1188
1
11:3
1128
2
2211
1108,15
3
3122
1041
a
2
2073
1037
2
2038
1019
2
"
2
2092
1048
2
1981
991
5
3
2827
942"
2
1748
874
2
1125
863
i
1
i
I'I'Ill'ltl
II
SKATES
You
Wait
a
.
a
a
we
nave
the
enu
nmcm
ii
i
ii
to
do
a
good
job
jj
Tule
Skate
and
Outfits
Hockey
Sticks
Boot
i
i
Kaien
Hardware
Phone
3
i
'.it
7i
!.u
?
t
m
m
rmrm
tm
FRESH
MILK
AND
CREAM
DAILY
VALENTIN
DAIRY
Phone
G57
CHECK
YOUR
TUNING
DIAL
Stations
heard
on
tonight's
reception,
not
on
correct
dial
setting,
will
indicate
that
your
radio
needs
adjusting.
Phone
Blue
320
for
particulars.
SUPERIOR
RADIO-ELECTRIC
k
U