HI,
JnUuy
W.
lilt
"THE
TA
S-'r.
THE
DAILY
NEWS
WILL
BE
GREATER
IN
1941
IT
HAS
BEEN
IN
1940
.4
;
.
.
.
if
is
going
to
demand
more
effort
more
s
our
llVBS
md
for
more
change
in
ALREADY
the.pattern
and
pace
of
life
in
Canadahave
undergone
a
profound
change.
Gaps
in
employment
are
rapidly
filling
up.
Some
350,000
Canadians
who
were
unemployed
before
the
outbreak
of
war
are
now
employed.
Another
200,000
are
with
our
armed
forces.
Factories,
which
until
recently
were
turning
out
goods
for
civilian
consumption,
have
been
transformed
into
humming
arsenals,
pouring
out
instruments
of
war.
Night
and
day
shifts
'have
become
the
rule
rather
than
the
exception.
But
the
speak
of
effort
is
not
yet
in
sight.
In
1941
still
more
factories
will
switch
to
war
production
-.
.
.
new
plants
will
be
established,
thousands
more
will
be
employed.
This
rising
tide
of
activity
must
continue
until
we
reach
the
flood
of
effort
when
every
Canadian
will
be
employed
and
working
to
his
Utmost,
every
possible
square
inch
of
plant
will
be
utilized,
every
wheel
will
be
whirring
in
the
race
we
are
waging
against
time
and
the
enemy.
More
men
are
working
.
.
.
working
longer
hours
.
..
making
more
munitions
.
.
.
earning
more
money
...
producing
more
goods
.
.
.
putting
more
money
into
circu-
lation.
Most
Canadians
are
sharing
in
this
increased
.
national
wealth
have
extra
dollars
in
their
pockets.
The
effort
the
Prime
Minister
calls
for
is
gaining
momen-turn,
but
many
Canadians,
as
individuals,
have
not
yet
felt
the
real
pinch
of
sacrifice.
Canadians
of
all
classes
are
sharing
tax
burdens,
but
it
must
!
be
admitted
that
up
to
date
the
larger
part
of
the
money
-needed
for
Canada's
war
effort
has
come
from
business
firms
and
individuals
with
large
incomes.
They
are
paying
,
high
taxes.
They
have
already
invested
heavily,
in
War
Loan
Bonds.
n
Jtf.'HON.
W.
1.
MACfffWZE
KIWG
(NfW
YEAR'S
ivE,
1MO)
This
is
not
enough.
The
plain
truth
is
that
Canada's
irapidly
expanding
production
for
war
purposes
will
require
increasing
sums
of
money.
That
is
why
the
Prime
Minister
warned
Canadians
in
his
New
Year's
broadcast
that
the
year
ahead
demands
more
effort
and
more
sacrifice.
Every
man,
woman
and
child
is
asked
to
lend.
Every
dollar
you
lend
will
help
to
put
another
man
in
a
job
.
.
.
making
more
munitions.
Every
dollar
you
lend
may
save
a
soldier's
life
.
.
.
help
to
shorten
the
war.
Small
wage
earners
must
carry
their
share
of
the
burden,
too.
'
No
one
need
go
without
necessities,
but
you
are
urged
to
forego
the
purchase
of
unnecessary
articles
.
.
.
however
small
the
cost
...
no
matter
how
well
you
are
able
to
pay
for
them
.
.
.
which
take
labour
and
material
away
from
the,
great
task
of
providing
goods
needed
to
win
the
war.
This
is
your
war.
Everything
you
have
.
.
.
everything
you
believe
in
...
is
now
at
stake.
This
is
a
message
to
you
.
.
.
a
challenge
to
every
Canadian
...
a
call
to
the
colours
...
a
call
for
volunteers.
Bej'sure
to
make
provision
to
pay
your
Income
Tax
payment
is
made
easier
by
the
new
instalment
plan.
But
be
prepared
to
do
more
budget
your
earnings
to
make
sure
that
you
will
have
money
available
to
buy
War
Savings
Certificates
and
to
subscribe
for
War
Loan
Bonds.
You
will
help
Canada
you
will
help
yourself.
Minister
of
Finance
PAW
A?
I
no
ma.
.
..
-"a
'-
vn
j
I
,
.r
t
i'.
u
r
-'
,v.
..
't
'"'f